Cetera Financial Group has announced the launch of its 401(k) Practice Development Program for advisors currently serving retirement plans and those seeking to expand into this market.
According to a press release, the program was developed with Nationwide Financial and KnowHow 401(k) to accelerate the growth of Cetera advisors’ 401(k) businesses.
The program, which is offered at no additional cost to Cetera advisors and is part of Cetera’s Retirement Plan Solutions offering, consists of six live, web-based training sessions conducted over a three-month time frame by KnowHow 401(k) founder and Managing Director Chris Barlow. Each session will cover crucial topics such as business planning, marketing, meeting with plan sponsors, and more.
Enrolled advisors will also have access to KnowHow 401(k)’s fully integrated resource center, and will receive support during and after the program from Cetera’s Retirement Plan Solutions consulting team, who will be available to help them implement the strategies and tactics they learn, according to the firm.
Jon Anderson, Head of Retirement Services at Cetera Financial Group, said, “This program provides another powerful demonstration of Cetera’s long-term commitment to supporting our retirement plan-focused advisors, as well as those seeking to develop a presence in this market. The response so far has been tremendous, with approximately 250 advisors attending each of our first couple of live training sessions and providing overwhelmingly positive feedback.”
Cetera’s Retirement Solutions team currently consists of nearly 45 dedicated professionals with deep backgrounds in the retirement plan space, and includes practice and sales consultants. Cetera says it is also the only network of firms supporting independent financial advisors with its own in-house TPA offering.
