There’s been plenty of talk about the need to save more for retirement, increase participation in retirement plans and heighten awareness about the need to be ready to support oneself in one’s “golden years.”
Have you considered that we hold — right in the palms of our hands — a means to address those needs?
Gamification: It's the hottest new strategy in the industry, and for good reason — it's helping leading companies create unprecedented engagement with customers and employees.
For plan advisors and your clients, it’s about a new and innovative way to get participants engaged in their financial future so they will pay more attention and take the necessary steps to save for retirement.
At the 2015 NAPA 401(k) Summit, March 22-24 in San Diego, Gabe Zichermann, author of The Gamification Revolution, will share how game design, loyalty programs and behavioral economics are taking customer and employee engagement to a new level. You’ll hear how these strategies are being applied by advisors and their clients, and gain insights on how to apply those concepts to expand and enrich your business.
Gamification – just one of the things you’ll “get” at the 2015 NAPA 401(k) Summit. Find out more and register today at http://napasummit.org/.
